AI Insights · Timothy · January 2024
Top 5 Health and Fitness Apps on iOS in Norway - Q4 2023
Q4 2023 saw varied performance among the top 5 health and fitness apps on iOS in Norway, with fluctuations in weekly downloads, revenue, and active users. Sensor Tower provides deeper insights.
In the fourth quarter of 2023, the top five health and fitness apps on iOS in Norway showcased diverse trends in weekly downloads, revenue, and active users. Here’s a closer look at their performance:
Strava: Run, Bike, Hike experienced a notable decline in weekly downloads, starting at 2.2K in late September and dropping to around 1K by mid-December, with a slight uptick to 1.2K in the final week. The app's weekly revenue peaked at approximately $41.6K in early October before gradually declining to $27.1K by mid-December, recovering slightly to $33.8K in the last week of the year. Active users remained relatively stable, starting at 32K and ending at 31.4K.
Lifesum: Diet and Food Tracker maintained a steady weekly revenue, starting at $23.4K and ending at $20.6K, with a dip to $14.2K in mid-December. Downloads fluctuated slightly, starting at 680 and peaking at 944 in early November before settling at 787 in the last week of December. Active users saw a slight decline from 10.4K in late September to 8.9K in mid-December, with a recovery to 10.6K by the end of the quarter.
Flo Period & Pregnancy Tracker showed a steady increase in weekly revenue, peaking at $14.3K in mid-December. Downloads remained relatively stable, starting at 861 and fluctuating between 650 and 989, ending at 825. Active users showed minor fluctuations, starting at 25.4K and ending at 25.8K, with a peak of 26.3K in mid-November.
Fitbit: Health & Fitness had a varied performance in weekly revenue, peaking at $12.1K in late November and ending at $10.9K. Downloads were low but saw an increase from 346 in late September to 1.5K in the last week of December. Active users remained relatively stable, starting at 13.4K and ending at 13K.
Zwift: Ride and Run demonstrated consistent weekly revenue, starting at $9.4K and ending at $10K. Downloads were modest, starting at 108 and peaking at 185 in the final week. Active users showed a slight increase, starting at 695 and peaking at 908 by the end of December.
For more detailed insights and data, visit Sensor Tower.
